ashley lipscomb
ashley lipscomb
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Copy of DFWAP Website UX Redesign Live

 
 

 

frontend website redesign//DFWAP website | 2017

an Overview of the DFW Adventure Park website redesign in 2017.

Role: UX Designer + Consultant | Worked with a small team to create A user friendly experience for adventure seekers.

MacBook Pro.png
 

A project plan was created, Research was done + 

a user persona was crafted

 
 

An Audit was preformed on the former site 

 

A site map was created based on the user journey 

 

A prototype was built in Axure RP

 
 

A style guide was defined + UI was implemented. 

a beta site was developed, Tested + launched